Data protection

Data protection declaration

1) Introduction and contact data of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we will inform you about how your personal data is handled when you use our website. Personal data is any data that can be used to identify you personally.

1.2 The controller for data processing on this website in the sense of the General Data Protection Regulation (GDPR) is Status 6®, owned by Torsten Lippke, Auerbacher Straße 28, 08107 Kirchberg, Germany, Tel.: 037602 / 690329, E-Mail: kontakt@statussechs.de. The controller for the processing of personal data is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

2) Data collection when visiting our website

2.1 When you use our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the page server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time of access
  • Amount of data sent in bytes
  • Source/reference from which you reached the page
  • Browser used
  • Operating system used
  • Used IP address (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

2.2 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the controller). You can recognise an encrypted connection by the string "https://" and the lock symbol in your browser line.

3) Hosting & Content Delivery Network

3.1 Shopify

We use the system of the following provider for hosting our website and displaying the page content: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify")

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

All data collected on our website is processed on the provider's servers. We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

In the event of data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

3.2 Cloudflare

We use a Content Delivery Network from the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA

This service allows us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 para. 1 lit. f GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

4) Cookies

To make visiting our website attractive and to enable the use of certain functions, we use cookies, which are small text files that are stored on your end device. Some of these cookies are automatically deleted after you close your browser (so-called "session cookies"), while others remain on your end device for a longer period of time and enable page settings to be stored (so-called "persistent cookies"). In the latter case, you can find the storage duration in the overview of your web browser's cookie settings.

If individual cookies used by us also process personal data, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of consent given, or in accordance with Art. 6 para. 1 lit. f GDPR for the protection of our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the visit to the site.

You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Contacting us

When you contact us (e.g. via contact form or e-mail), personal data is processed - exclusively for the purpose of processing and responding to your request and only to the extent necessary for this purpose.

The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter concerned has been finally clarified and provided that there are no legal retention obligations to the contrary.

6) Data processing when opening a customer account

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed to the extent necessary if you provide us with this data when opening a customer account. You can find out which data is required for opening an account from the input mask of the corresponding form on our website.

You can delete your customer account at any time by sending a message to the above address of the controller. After your customer account has been deleted, your data will be deleted, provided that all contracts concluded through it have been fully processed, no statutory retention periods conflict with this and we no longer have a legitimate interest in storing it.

7) Use of customer data for direct marketing

7.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. The provision of further data is voluntary and is used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive newsletters if you have expressly confirmed your consent to receive newsletters by clicking on a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. In this context, we store your IP address entered by the Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter is used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller named at the beginning. After unsubscribing, your e-mail address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to further use of data that is legally permitted and about which we inform you in this declaration.

7.2 Sending of the e-mail newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to send you regular offers for similar goods or services from our range by e-mail. For this purpose, in accordance with Section 7 (3) of the German Unfair Competition Act (UWG), we do not need to obtain separate consent from you. The data processing in this respect is based solely on our legitimate interest in personalised direct marketing in accordance with Art. 6 para. 1 lit. f GDPR. If you have initially objected to the use of your e-mail address for this purpose, we will not send you any e-mails.

You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the controller named at the beginning. For this purpose, you will only incur transmission costs according to the basic rates. Upon receipt of your objection, the use of your e-mail address for advertising purposes will be discontinued immediately.

7.3 Shopify Email

Our e-mail newsletters are sent via the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

Based on our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provide when registering for the newsletter to this provider in accordance with Art. 6 para. 1 lit. f GDPR so that they can send the newsletter on our behalf.

Subject to your express consent in accordance with Art. 6 para. 1 lit. a GDPR, the provider also carries out a statistical success evaluation of newsletter campaigns using web beacons or tracking pixels in the e-mails sent, which can measure opening rates and specific interactions with the content of the newsletter. Device information (e.g. time of access, IP address, browser type and operating system) is also collected and evaluated, but not merged with other data.
You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider that protects the data of our site visitors and prohibits disclosure to third parties.

In the event of data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

7.4 Product availability notification by e-mail

For temporarily unavailable items, you can sign up to receive product availability notifications by e-mail. In this case, we will send you a one-off e-mail notification about the availability of the item you have selected. The only mandatory information for sending this notification is your e-mail address. The provision of further data is voluntary and may be used to address you personally. For sending the e-mail, we use the so-called double opt-in procedure, which ensures that you only receive a notification if you have expressly confirmed your consent to this by clicking on a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. In this context, we store your IP address entered by the Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for our e-mail notification service for product availability is used strictly for the intended purpose.

You can unsubscribe from the availability notifications at any time by sending a corresponding message to the controller named at the beginning. After unsubscribing, your e-mail address will be immediately deleted from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to further use of data that is legally permitted and about which we inform you in this declaration.

7.5 Shopping cart reminders by e-mail

If you abandon your purchase before completing the order, you have the option of being reminded once by e-mail about the contents of your virtual shopping cart.

The only mandatory information for sending this reminder is your e-mail address. The provision of further data is voluntary and may be used to address you personally. For sending the e-mail, we use the so-called double opt-in procedure, which ensures that you only receive a notification if you have expressly confirmed your consent to this by clicking on a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR for sending a shopping cart reminder. In this context, we store your IP address entered by the Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for our e-mail notification service is used strictly for the intended purpose.

You can unsubscribe from shopping cart reminders at any time by sending a corresponding message to the controller named at the beginning. After unsubscribing, your e-mail address will be immediately deleted from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to further use of data that is legally permitted and about which we inform you in this declaration.

8) Data processing for order processing

8.1 Submission of image files for order processing by e-mail

On our website, we offer customers the option of ordering personalized products by sending image files by e-mail. The submitted image motif is used as a template for personalizing the selected product.

The customer can send one or more image files from the memory of the end device used to us via the e-mail address provided on the website. We then collect, store and use the files transmitted in this way exclusively for the production of the personalized product in accordance with the respective service description on our website. If the transmitted image files are passed on to special service providers for production and order processing, you will be explicitly informed of this in the following paragraphs. No further disclosure takes place. If the transmitted files or digital motifs contain personal data (in particular images of identifiable persons), all the processing operations just mentioned are carried out exclusively for the purpose of processing your online order in accordance with Art. 6 para. 1 lit. b GDPR.

After the order has been finally processed, the transmitted image files are automatically and completely deleted.

8.2 Submission of image files for order processing via upload function

On our website, we offer customers the option of ordering personalized products by sending image files via an upload function. The submitted image motif is used as a template for personalizing the selected product.

Via the upload form on the website, the customer can transmit one or more image files from the memory of the end device used directly to us via automated, encrypted data transmission. We then collect, store and use the transmitted files exclusively for the production of the personalized product in accordance with the respective service description on our website. If the transmitted image files are passed on to special service providers for production and order processing, you will be explicitly informed of this in the following paragraphs. No further disclosure takes place. If the transmitted files or digital motifs contain personal data (in particular images of identifiable persons), all the processing operations just mentioned are carried out exclusively for the purpose of processing your online order in accordance with Art. 6 para. 1 lit. b GDPR.

After the order has been finally processed, the transmitted image files are automatically and completely deleted.

8.3 Insofar as it is necessary for contract processing for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR.

If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we will process the contact data you provided when ordering in order to inform you personally within the scope of our legal information obligations in accordance with Art. 6 para. 1 lit. c GDPR. Your contact data will be used strictly for the purpose of communicating updates owed by us and will only be processed by us to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s), who support us wholly or partially in the execution of concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

8.4 In the case of orders for age-restricted goods, we ensure, in accordance with the applicable youth protection law, that you have reached the legally required minimum age for the goods in question. For this purpose, we use an age verification procedure with which we can ensure your personal identification (age verification) and, if necessary, authentication. For this purpose, we use the Ident-Check service of DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn.

For the purpose of verifying the required minimum age, some of your personal data will be transmitted to the aforementioned service provider. This data processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our overriding legitimate interests in ensuring an offer that complies with youth protection law and, furthermore, to comply with the legal provisions on youth protection.

8.5 Disclosure of personal data to shipping service providers

- DHL

We use the following provider as a transport service provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We pass on your e-mail address and/or telephone number to the provider in accordance with Art. 6 para. 1 lit. a GDPR before the goods are delivered for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent to this in the order process. Otherwise, for the purpose of delivery in accordance with Art. 6 para. 1 lit. b GDPR, we only pass on the recipient's name and delivery address to the provider. The transfer only takes place insofar as this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with the provider or to notify the delivery in advance.

Consent can be revoked at any time with effect for the future from the controller named above or from the provider.

8.6 Use of payment service providers

- Apple Pay

If you choose "Apple Pay" as a payment method from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, the payment will be processed via the "Apple Pay" function of your iOS, watchOS or macOS device by charging a payment card stored with "Apple Pay". Apple Pay uses security features built into your device's hardware and software to protect your transactions. To authorize a payment, you must enter a code you previously set and verify it using your device's "Face ID" or "Touch ID" function.

For the purpose of payment processing, the information you provide during the order process, along with information about your order, is encrypted and passed on to Apple. Apple then encrypts this data again with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay for the purpose of carrying out the payment. The encryption ensures that only the website where the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm successful payment.

If personal data is processed during the described transmissions, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.

Apple retains anonymized transaction data, including the approximate purchase amount, approximate date and time, and whether the transaction was successfully completed. Anonymization completely excludes any personal reference. Apple uses the anonymized data to improve "Apple Pay" and other Apple products and services.

If you use Apple Pay on iPhone or Apple Watch to complete a purchase you made via Safari on Mac, the Mac and the authorization device communicate over an encrypted channel on Apple servers. Apple does not process or store any of this information in a format that can identify you. You can disable the ability to use Apple Pay on your Mac in your iPhone settings. Go to "Wallet & Apple Pay" and disable "Allow Payments on Mac."

Further information on data protection at Apple Pay can be found at the following Internet address: https://support.apple.com/de-de/HT203027
- Google Pay

If you choose "Google Pay" as a payment method from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), the payment will be processed via the "Google Pay" application of your mobile device running at least Android 4.4 ("KitKat") and equipped with an NFC function, by charging a payment card stored with Google Pay or a payment system verified there (e.g. PayPal). To authorize a payment via Google Pay exceeding €25, you must first unlock your mobile device using the configured verification method (e.g. face recognition, password, fingerprint or pattern).

For the purpose of payment processing, the information you provide during the order process, along with information about your order, is passed on to Google. Google then transmits your payment information stored in Google Pay in the form of a uniquely assigned transaction number to the originating website, with which a successful payment is verified. This transaction number does not contain any information about the real payment data of your payment methods stored in Google Pay, but is created and transmitted as a uniquely valid numerical token. For all transactions via Google Pay, Google acts merely as an intermediary for processing the payment. The transaction is carried out exclusively between the user and the originating website by charging the payment method stored in Google Pay.

If personal data is processed during the described transmissions, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.

Google reserves the right to collect, store and evaluate certain transaction-specific information for every transaction made via Google Pay. This includes the date, time and amount of the transaction, merchant location and description, a description of the goods or services purchased provided by the merchant, photos you have attached to the transaction, the name and email address of the seller and buyer or sender and recipient, the payment method used, your description of the reason for the transaction and, if applicable, the offer associated with the transaction.

According to Google, this processing is carried out exclusively in accordance with Art. 6 para. 1 lit. f GDPR on the basis of the legitimate interest in proper accounting, the verification of transaction data and the optimization and maintenance of the Google Pay service.

Google also reserves the right to combine the processed transaction data with other information collected and stored by Google when using other Google services.

The terms of use for Google Pay can be found here:

https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
Further information on data protection at Google Pay can be found at the following Internet address:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
- Klarna

One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you select a payment method from the provider where you pay in advance (e.g. credit card payment), your payment data (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to them in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data will be passed on exclusively for the purpose of payment processing with the provider and only to the extent that it is necessary for this purpose.

If you select a payment method where the provider pays in advance (e.g. invoice or installment purchase or direct debit), you will also be asked to provide certain personal data during the order process (first and last name, street, house number, postcode, city, date of birth, e-mail address, telephone number, if applicable data on an alternative payment method).

In order to safeguard our legitimate interest in determining the creditworthiness of our customers, we forward this data to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. The provider checks, on the basis of the personal data you have provided and other data (such as shopping cart, invoice amount, order history, payment experiences), whether the payment option you have selected can be granted with regard to payment and/or default risks.

In addition to internal provider criteria, identity and creditworthiness information from the following credit agencies may also be included in the decision-making process for the application review in accordance with Art. 6 para. 1 lit. f GDPR:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, is included in the calculation of the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Paypal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you choose a payment method from the provider where you pay in advance, your payment data (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to them in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data will be passed on exclusively for the purpose of payment processing with the provider and only to the extent that it is necessary for this purpose.

If you select a payment method where we pay in advance, you will also be asked to provide certain personal data during the order process (first and last name, street, house number, postcode, city, date of birth, e-mail address, telephone number, if applicable data on an alternative payment method).

In such cases, in order to safeguard our legitimate interest in determining your creditworthiness, we forward this data to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. The provider checks, on the basis of the personal data you have provided and other data (such as shopping cart, invoice amount, order history, payment experiences), whether the payment option you have selected can be granted with regard to payment and/or default risks.

The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, is included in the calculation of the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Shopify Payments

One or more online payment methods from the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

If you select a payment method from the provider where you pay in advance (e.g. credit card payment), your payment data (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to them in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data will be passed on exclusively for the purpose of payment processing with the provider and only to the extent that it is necessary for this purpose.

9) Web analysis services

9.1 Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

By default, when you visit the website, Google (Universal) Analytics sets cookies, which are stored as small text modules on your end device and collect certain information. The scope of this information also includes your IP address, which is, however, shortened by Google by the last digits to exclude direct personal identifiability.

The information is transmitted to Google servers and processed there. Transmissions to Google LLC, based in the USA, are also possible.

Google uses the collected information on our behalf to evaluate your use of the website, to compile reports on website activities for us and to provide other services related to website and internet use. The shortened IP address transmitted by your browser within the framework of Google Analytics will not be merged with other Google data. The data collected within the framework of the use of Google (Universal) Analytics is stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR.
Without your consent, Google (Universal) Analytics will not be used during your visit to the site. You can revoke your given consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with Google, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further legal notices on Google (Universal) Analytics can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic characteristics
Google (Universal) Analytics uses the special function "demographic characteristics" and can create statistics that provide information about the age, gender and interests of site visitors. This is done by analysing advertising and third-party information. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to any specific person and is deleted after storage for a period of two months.

Google Signals
As an extension to Google (Universal) Analytics, Google Signals can be used on this website to generate cross-device reports. If you have enabled personalised ads and linked your devices to your Google account, Google can analyse your cross-device usage behaviour and create database models, including for cross-device conversions, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR. We do not receive any personal data from Google, but only statistics. If you wish to stop cross-device analysis, you can disable the "Personalised advertising" function in your Google account settings. To do this, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension to Google (Universal) Analytics, the "UserIDs" function can be used on this website. If you have consented to the use of Google (Universal) Analytics in accordance with Art. 6 para. 1 lit. a GDPR, have set up an account on this website and log in to this account on various devices, your activities, including conversions, can be analysed across devices.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

9.2 Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

By default, when you visit the website, Google Analytics 4 sets cookies, which are stored as small text modules on your end device and collect certain information. The scope of this information also includes your IP address, which is, however, shortened by Google by the last digits to exclude direct personal identifiability.

The information is transmitted to Google servers and processed there. Transmissions to Google LLC, based in the USA, are also possible.

Google uses the collected information on our behalf to evaluate your use of the website, to compile reports on website activities for us and to provide other services related to website and internet use. The shortened IP address transmitted by your browser within the framework of Google Analytics will not be merged with other Google data. The data collected within the framework of the use of Google Analytics 4 is stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your given consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with Google, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further legal notices on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic characteristics
Google Analytics 4 uses the special function "demographic characteristics" and can create statistics that provide information about the age, gender and interests of site visitors. This is done by analysing advertising and third-party information. This allows target groups for marketing activities to be identified. The collected data cannot be assigned to any specific person and is deleted after storage for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to generate cross-device reports. If you have enabled personalised ads and linked your devices to your Google account, Google can analyse your cross-device usage behaviour and create database models, including for cross-device conversions, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR. We do not receive any personal data from Google, but only statistics. If you wish to stop cross-device analysis, you can disable the "Personalised advertising" function in your Google account settings. To do this, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension to Google Analytics 4, the "UserIDs" function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 para. 1 lit. a GDPR, have set up an account on this website and log in to this account on various devices, your activities, including conversions, can be analysed across devices.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

9.3 Google Tag Manager

This website uses "Google Tag Manager", a service provided by the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").

Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and for calibrating, controlling and conditioning them via a uniform user interface. Google Tag Manager itself does not store any information on user end devices or read it out. Nor does the service carry out any independent data analyses. However, Google Tag Manager transmits your IP address to Google when a page is accessed, where it may be stored. Transmission to servers of Google LLC. in the USA is also possible.

This processing will only take place if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, Google Tag Manager will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Further legal notices on Google Tag Manager can be found at https://business.safety.google/intl/de/privacy/ and https://policies.google.com/privacy?hl=de&gl=de

9.4 Shopify Analytics

This website uses the web analysis service of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading out end device and browser information), the service collects and stores pseudonymized visitor data, including information about the end device used such as the IP address and browser information, in order to evaluate it for statistical analyses of user behaviour on our website and to create pseudonymized user profiles. Among other things, this makes it possible to analyse movement patterns (so-called heatmaps), which show the duration of page visits and interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). Pseudonymization generally excludes direct personal identifiability. A merging with otherwise collected clear data about your person does not take place.

All the processing described above, in particular the reading or storing of information on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with the provider that protects the data of our site visitors and prohibits disclosure to third parties.

In the event of data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

10) Retargeting/Remarketing and Conversion Tracking

10.1 Meta Pixel

Within our online offering, we use the "Meta Pixel" service from the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Meta")

If a user clicks on an advertisement placed by us on Facebook and/or Instagram, the URL of our linked page is extended by a parameter with the help of "Meta Pixel". This URL parameter is then entered into the user's browser after redirection by a cookie that our linked page itself sets.

This enables Meta, on the one hand, to determine the visitors to our online offering as a target group for the display of advertisements (so-called "Ads"). Accordingly, we use the service to display Facebook and/or Instagram Ads placed by us only to those users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are determined based on the visited websites) which we transmit to Meta (so-called "Custom Audiences").

On the other hand, the "Meta Pixel" can be used to track whether users have been redirected to our website after clicking on an advertisement and what actions they take there (so-called "conversion tracking").

The data collected is anonymous for us, so it does not allow us to draw conclusions about the identity of the users. However, the data is stored and processed by Meta, so that a connection to the respective user profile is possible and Meta can use the data for its own advertising purposes.

All the processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

The information generated by Meta is usually transferred to a Meta server and stored there; in this context, a transfer to servers of Meta Platforms Inc. in the USA may also occur.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

10.2 Google Ads Remarketing

This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google sets a cookie in your end device's browser, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and based on the pages you visit. Further data processing only takes place if you have agreed with Google that your internet and app browser history will be linked to your Google account and information from your Google account will be used to personalize ads that you see on the web. In this case, if you are logged into Google during your visit to our website, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to form target groups. When using Google Ads Remarketing, personal data may also be transferred to the servers of Google LLC in the USA.

All the processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your given consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Details on the processing initiated by Google Ads Remarketing and on how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

Further information on Google's data protection regulations can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

10.3 Google Ads Conversion Tracking

This website uses the "Google Ads" online advertising program and, within the framework of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the Google Ads offer to draw attention to our attractive offers on external websites with the help of advertising materials (so-called Google Adwords). In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We pursue the aim of showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your end device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognise that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across the websites of Google Ads customers. The information obtained using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that allows users to be personally identified. When using Google Ads, personal data may also be transferred to the servers of Google LLC in the USA.

Details on the processing initiated by Google Ads Conversion Tracking and on how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

All the processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your given consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

You can also permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the Google browser plug-in available at the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de

Please note that certain functions of this website may not be usable or may only be partially usable if you have deactivated the use of cookies.
Google's privacy policy can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

11) Page functionalities

11.1 Integration of the Instagram feed via Mintt Studio

On our website, we use the services of Mintt Studio, Rua Parque da República 116, 4430-164 Vila Nova de Gaia, Portugal, to display preview images of our Instagram profile. Cookies are used for this purpose, which are small text files that are stored locally in the cache of your Internet browser.

The widget establishes a connection to servers of Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland ("Instagram") when visitors visit our website. This provides Instagram with certain browser information, including your IP address. In individual cases, a transfer to servers of Meta Platforms Inc. based in the USA is also possible.

All the processing described above, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

11.2 Youtube

This website uses plugins for displaying and playing videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transmitted to: Google LLC., USA

If you access a page of our website that contains such a plugin, your browser will establish a direct connection to the provider's servers at the latest when the video is played, in order to load the content. Certain information, including your IP address, will be transmitted to the provider.

If the playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, create playback statistics and prevent abusive behavior.

If you are logged into a user account with the provider during your visit to the site, your data will be directly assigned to your account when you click on a video. If you do not wish to have your data assigned to your account, you must log out before activating the playback button.

All the aforementioned processing operations, in particular the setting of cookies for reading out information on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service via the "Cookie Consent Tool" provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

11.3 Google Maps

This website uses an online map service from the following provider: Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

Google Maps is a web service for displaying interactive (country) maps to visually display geographical information. By using this service, our location is displayed to you and any journey is made easier.

As soon as you access the subpages in which the Google Maps map is embedded, information about your use of our website (such as your IP address) is transmitted to Google servers and stored there; in this process, it is also possible that data is transmitted to the servers of Google LLC. in the USA. This happens regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not wish to be associated with your profile on Google, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates these.

The collection, storage and evaluation are carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Google's legitimate interest in displaying personalized advertising, market research and/or designing Google websites to meet demand. You have a right to object to the creation of these user profiles, and you must contact Google to exercise this right. If you do not agree to the future transmission of your data to Google within the scope of using Google Maps, it is also possible to completely deactivate the Google Maps web service by switching off the JavaScript application in your browser. Google Maps and thus also the map display on this website can then not be used.

Insofar as legally required, we have obtained your consent for the aforementioned processing of your data in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future. To exercise your right of revocation, please follow the aforementioned option for objection.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Further information on Google's data protection regulations can be found here: https://business.safety.google/intl/de/privacy/

11.4 Google reCAPTCHA

On this website we use the CAPTCHA service of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transmitted to: Google LLC, USA.

For the visual design of the captcha window, the provider uses "Google Fonts", i.e. fonts loaded from the Internet by Google. No further information than that mentioned above, which is already transmitted to Google via the functionality of reCAPTCHA, is processed here.

The service checks whether an input is made by a natural person or abusively by machine and automated processing, and blocks spam, DDoS attacks and similar automated harmful access. To ensure that an action is performed by a human and not by an automated bot, the provider collects the IP address of the end device used, identification data of the browser and operating system type used, as well as the date and duration of the visit, and transmits this for evaluation to the provider's servers. Cookies, i.e. small text files that are stored in the browser of the end device, may be used here.

If the processing described above is carried out on the basis of cookies, these will only be set if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

If the processing described above is carried out without the use of cookies, the legal basis is our legitimate interest in determining individual responsibility on the Internet and preventing abuse and spam in accordance with Art. 6 para. 1 lit. f GDPR.

We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Further information on Google's data protection regulations can be found here: https://business.safety.google/intl/de/privacy/

11.5 Google Customer Reviews (formerly Google Certified Shops program)

We work with Google as part of the "Google Customer Reviews" program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This program gives us the opportunity to collect customer reviews from users of our website. After a purchase on our website, you will be asked if you would like to participate in an email survey from Google.

If you give your consent in accordance with Art. 6 para. 1 lit. a GDPR, we will transmit your e-mail address to Google. You will receive an e-mail from Google Customer Reviews asking you to rate your shopping experience on our website. The rating you submit will then be aggregated with our other ratings and displayed in our Google Customer Reviews badge and in our Merchant Center dashboard. Your rating will also be used for Google Seller Ratings. When using Google Customer Reviews, personal data may also be transmitted to the servers of Google LLC in the USA.

You can revoke your consent at any time by sending a message to the controller responsible for data processing or to Google.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Further information on Google's data protection regulations can be found here: https://business.safety.google/intl/de/privacy/

12) Tools and miscellaneous

12.1 - Lexware Office

For accounting purposes, we use the cloud-based accounting software service of the following provider: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany

The provider processes incoming and outgoing invoices as well as, if applicable, our company's bank transactions in order to automatically record invoices, match them with transactions and create financial accounting from them in a semi-automated process.

If personal data is also processed in this process, the processing is carried out on the basis of our legitimate interest in efficient organisation and documentation of our business processes in accordance with Art. 6 para. 1 lit. f GDPR.

12.2 Cookie Consent Tool

This website uses a "Cookie Consent Tool" to obtain effective user consent for cookies and cookie-based applications that require consent. The "Cookie Consent Tool" is displayed to users when they access the page in the form of an interactive user interface, on which consent for certain cookies and/or cookie-based applications can be given by ticking a box. This ensures that all cookies/services requiring consent are only loaded if the respective user gives their consent by ticking the box. This ensures that such cookies are only set on the user's end device if consent has been given.

The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed here.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.

Another legal basis for the processing is also Art. 6 para. 1 lit. c GDPR. As controllers, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user's consent.

Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further information on the operator and the setting options of the Cookie Consent Tool can be found directly in the corresponding user interface on our website.

13) Rights of the data subject

13.1 The applicable data protection law grants you the following data subject rights (rights of access and intervention) with regard to the processing of your personal data by the controller, whereby reference is made to the stated legal basis for the respective exercise conditions:

  • Right to information in accordance with Art. 15 GDPR;
  • Right to rectification in accordance with Art. 16 GDPR;
  • Right to erasure in accordance with Art. 17 GDPR;
  • Right to restriction of processing in accordance with Art. 18 GDPR;
  • Right to notification in accordance with Art. 19 GDPR;
  • Right to data portability in accordance with Art. 20 GDPR;
  • Right to revoke given consents in accordance with Art. 7 para. 3 GDPR;
  • Right to lodge a complaint in accordance with Art. 77 GDPR.

13.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTERESTS IN THE CONTEXT OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME WITH EFFECT FOR THE FUTURE, FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSES OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

14) Duration of storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and - if applicable - additionally by the respective statutory retention period (e.g. commercial and tax retention periods).

When personal data is processed on the basis of explicit consent in accordance with Art. 6 para. 1 lit. a GDPR, the data concerned is stored until you revoke your consent.

If statutory retention periods exist for data processed within the framework of legal or quasi-legal obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after the expiry of the retention periods, provided that it is no longer required for the fulfilment or initiation of the contract and/or we no longer have a legitimate interest in further storage.

When personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object under Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or the processing serves the assertion, exercise or defence of legal claims.

When personal data is processed for direct marketing purposes on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object under Art. 21 para. 2 GDPR.

Unless otherwise stated in the other information in this declaration regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Status: 28.02.2026